TikTok Basics

In this course, you will find out why TikTok deserves your attention, how to make the most of using it and how to join a growing number of brands that are leveraging the platform.  If you struggle to grow your brand attention on Instagram or Facebook due to lack of reach, Anna will show you why TikTok is different and why it doesn't take a huge following to generate success.

Unlimited platform access for $89 / month.

What's in the Course

Verifiable certification upon completion.

Intro To TikTok

Why I'm Hyped On TikTok

Navigating the TikTok App

Understanding The Platform

Key Stats & Demographics

Posting in TikTok

Creating Your Post

Posting Considerations

Which Hashtags Should I Choose

The TikTok Algorithm

Understanding the TikTok Algo

TikTok Tips & Tricks


Anna Kloth is the Founder and Executive Director of Paradise Interns, an educational program that matches capable interns with companies who are looking to step towards the digital age.

Anna has been involved in the diving industry for 6 years and marketing for 8 years. In 2012, she moved to Indonesia as a bright-eyed Master Scuba Diver Trainer where she was first employed by Blue Marlin Dive Komodo. Three years later, Anna began her role as the Director of Business Development for the Blue Marlin Dive corporation doing all things marketing.

In 2016, after feeling a bit like a multitasking octopus, Anna took on two French marketing students to spread out some of the tasks and help give them the real world experience their school dictated. A million laughs and two close friends later, Anna realised that teaching others was the new new. She would choose her own interns, train them and set them up at each shop. The need for dive shops AND prospective interns had presented itself and thus, Paradise Interns was born.

What Students are Saying

I know I’ve found a path that I’m excited to follow and I’m going to be able to use this to gain potential employment with other companies. Who knew that thanks to social media, I would be here on this tropical island and diving the best dive sites in the world. Finding paradise interns was an amalgamation of both sheer luck and some pretty amazing Facebook targeting on Anna’s part.

Dawn, Former Intern

My internship with Anna Kloth. One of the best professional experiences I’ve had and my favourite internship!  I started my internship with knowledge in marketing from my previous experiences, of course, but I wasn't confident in all aspects of the job. It could be difficult to talk about these subjects with your manager but this is crucial. Anna listened in order to help me improve. She gave me tasks that put me out of my comfort zone to help me increase my skills and become more confident. However, I didn't feel looked over and not supported. I knew I could ask her if I had questions. 

Elise Chevalier, Blue Marlin Komodo Intern

Anna is fantastic at what she does, incredibly knowledgeable and passionate, which inevitably rubs off on you! I have learnt so much during the initial training and throughout the time at my dive shop, which will help me pursue a career in the marketing and/or diving industry. What really stands out is how much Paradise Interns cares about you as a person, making sure that you get as much value out of this experience as possible, based on the direction you want to go in afterwards.

Alexa, Former Intern

certificate of completion

verified certificate IMG

Upon completion, all IMG courses and Learning Journeys include a unique, blockchain verifiable, certificate of completion signed by the world renowned SEOs and IMG founders Kyle Roof and Ted Kubaitis. Add this to your CV, Linkedin profile, website or Upwork profile. If you're an employer, giving your team the chance to gain industry respected certifications is a great way to increase staff retention while gaining a more qualified and skilled team.

What is IMG Courses?

IMG Courses is a curated selection of SEO related courses and training from the most accomplished names in our industry. Membership includes unlimited access to a rotating selection of the finest SEO related training available and access to our private community platform and our SEO Tests library.
It's the only resource you'll ever need to stay on top of your SEO game.

Unlimited platform access for $89 / month.

Frequently Asked Questions

What is included in my membership?

Your membership includes unlimited access to all training and courses within IMG Courses, access to the SEO Tests library, the online community platform and all live events within the Community Network.

What happens after I sign up?

This page explains the onboarding process as a new IMG Courses member in detail.

What is your pricing?

Our pricing is super simple. One low monthly price for all course & network access.

There is also a discounted yearly up sell in the purchase funnel.

Pricing increases incrementally as we add more courses. See homepage for latest pricing.

As a member, do I get access to IMG SEO Tests?

Yes. As a member of IMG courses you get an invite to our monthly test reviews, as well as exclusive access to our entire archive of tests from the largest testing group in SEO. 

How often do you rotate new courses in IMG?

Courses rotate in and out of IMG Courses. We will give members notice before removing any courses from the platform so they have ample opportunity to finish up any current progress. If a member wants to purchase lifetime access to a course, they can do that as well. 

Why does the price increase?

As we add more courses, training and tests to IMG Courses the value increases and there are more instructors who need to be remunerated. These small increases are in line with this. But the price you pay when you sign up is the price you continue to pay.

How do I cancel?

Log into your account > Click on your profile in top right corner > Personal Settings > Account > Deactivate My Account. DO NOT click ‘Permanently Delete My Account, this is bad.

Important note on cancelling: IMG Course pricing increases monthly. Should you wish to rejoin in future it will be at new pricing for that month.

Choosing to Deactivate your account will remove you immediately from the platform, so you may wish to wait until just before your next billing period to do this.

Can I buy individual lifetime access to an IMG course?

Yes. If you want lifetime access to a single course that’s offered in IMG you can purchase a single course separately. Just go to the course page and purchase  

Do you have an affiliate program?

Yes we do. As an IMG Courses Affiliate you get paid a flat $20 for each new member referred. You'll find the link to register for our affiliate program in the footer of the site.


I bought a previous course and now I can’t get in.

You still have access to this course, your login has just changed. You should be able to login here. If not, please contact

How do I become an instructor?

We’re always looking for new, high quality training content from experts in our field. If you’re interested in becoming an IMG Instructor, reach out to us at

Can I ask Ted and Kyle SEO questions?

Yes, you can. Ted and Kyle host a weekly show called Ask The Expert, where they allow SEOs to jump in and talk about what they are working on, and get guidance on anything they are thinking through, or just generally chat about SEO.