JASON WRIGHT

SEO for Local Business

All-in-one SEO training that will move your local search results to the next level. Based on using Wordpress, Jason packaged his techniques developed over 10 years into a series of 43 practical 'over the shoulder' videos that will help you get a clear SEO strategy for yours or your client's business to dominate in map packs and local search.


Own this course forever - $579.

Unlimited platform access for $97 / month.


Some Lesson Modules

Verifiable certification upon completion.

Module 1: Website Setup

Lesson 1:    Overview Video

Lesson 2:    Domains

Lesson 3:    Hosting & SSL 

Lesson 4:    CDN

Lesson 5:    Marketing Workbook

Module 2: Tracking Setup

Lesson 6:    Overview Video

Lesson 7:    Google Analytics

Lesson 8:    Search Console

Lesson 9:    Bing Webmaster Tools

Lesson 10:   Keyword Tracking

Module 3: Initial Research

Lesson 11:    Overview Video

Lesson 12:    Keyword Research - Home Page

Lesson 13:    Keyword Research - Service Page

Lesson 14:    Local Search Analysis

Lesson 15:    NAPW & Bus Description

Lesson 16:    Image Optimizations

Module 4: Maps Setup

Lesson 17:    Overview Video

Lesson 18:    Google My Business 

Lesson 19:    Bing Places

Lesson 20:    Facebook

Lesson 21:     Facebook - Adding locations

Lesson 22:    Apple Maps

Module 5: On-Page SEO

Lesson 23:    Overview Video

Lesson 24:    Silos, navigation

Lesson 25:    Taxonomies, archives, permalinks, sitemaps, and indexing

Lesson 26:    On Page Optimizations - Home Page & CRO

Lesson 27:    On Page Optimizations - Service Page 

Lesson 28:    PageOptimizer Pro

Lesson 29:    Footer optimization

Lesson 30:    Location page/pages

Lesson 31:    Blogging

Lesson 32:    Schema

Lesson 33:    Open Graph

Module 6: Off-Page SEO

Lesson 34:    Overview Video

Lesson 35:    Perfect Spun Content

Lesson 36:    Backlinks

Lesson 37:    Citations

Lesson 38:    Web 2.0 

Lesson 39:    Buying links

Lesson 40:    Google Stack

Lesson 41:    Online Branding

Lesson 42:    Microworkers

Lesson 43:    Business Reputation


About JASON WRIGHT

While serving in the military, Jason developed a never quit attitude, this mindset helped him in both work and life. Jason gained hands on experience working in the digital marketing departments of Disney, Myspace and Playboy. He took all he learned from these roles to take the leap and start his own business doing something he was passionate about; local SEO.


"Every local business starts with a single location, which can eventually grow into a national chain. My passion is to help those businesses grow, and SEO is an essential part of it."


Stemming from an analytical background, Jason has always questioned qualitative results and gave preference to quantitative tests. He is the founder of Marketing by Data, a Marketing and SEO consulting firm for corporate and small businesses. In 2019, he has helped generate over $10M for his clients.

What Students are Saying

The course has helped me better understand how it all is connected when it comes to SEO from a local perspective. It was very easy to understand and the lessons were perfect in length. I’m very pleased with the program!

Patric Melander, SEO Manager

I have now been looking at things that I never knew existed before. I've started a new site using the new techniques that I learned in the program and am loving the results.


Great course. Highly recommend. Even if you don't plan on implementing it as a business owner it keeps you from getting BS from the company that you hire to help you do SEO.

Brian A Thomasson, Business Owner

Yes, I used to think that SEO was this kinda mystic skill set that really takes a great deal of time and understanding to undertake but after going through the course I can see that it really is easier than I first thought. Jason breaks down the concepts in such a basic and practical way that it became very easy to begin to implement the strategies and understand them.


He makes it really easy to understand. He breaks down the concepts and ideas in a very understandable way. I appreciate these lessons and I'm learning a great deal.


I'm thrilled by the course content and the way that Jason breaks it all down. I had a question early on and posted my questions in the chat room. He answered them promptly and in a thoughtful tactful way. I'm learning more from this program than I have from many of the others I have gone through.

Tony Ybarra, Business Owner

certificate of completion

Includes certification

Upon completion, all IMG courses and Learning Journeys include a certificate of completion signed by the world renowned SEOs and IMG founders Kyle Roof and Ted Kubaitis. Add this to your CV, Linkedin profile, website or Upwork profile. If you're an employer, giving your team the chance to gain industry respected certifications is a great way to increase staff retention while gaining a more qualified and skilled team.

What is IMG Courses?

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Add in the FREE Bonuses and it's $19,808 worth of SEO that keeps you on top of Google and your competitors.

VALUE: $15,497

UNLIMITED COURSES

Boost your rankings & earnings with access to the biggest SEO Course Library in the world. Like Netflix for SEOs.

VALUE: $197

SEO COMMUNITY

Connect with like-minded SEOs and find long lasting friends and support in a tight knit community.


VALUE: $975 

EXPERT HELP

Have any SEO questions answered with a weekly Zoom mastermind with two of the world's top SEOs.

VALUE: $2240

SEO TESTS

Access to a vault of 160 Exclusive, IMG Only SEO tests.


10 new SEO tests added each month.  

Unlimited platform access for $97 / month.

Frequently Asked Questions

What is included in my membership?

Your membership includes unlimited access to all training and courses within IMG Courses, access to the SEO Tests library, the online community platform and all live events within the Community Network.

What is your pricing?

Our pricing is simple with monthly and yearly subscriptions. We also offer a lifetime plan for the individual courses. Check out our homepage for the latest pricing.

Do you have team discounts?

Yes, we do have team discounts for agencies. Teams with 2 users receive 15% discount, 3 users get 20%, and for a team of 3+ users please inquire IMG Support. To be eligible for team discounts, the user's email IDs need to be of the same domain.

As a member, do I get access to IMG SEO Tests?

Yes. As a member of IMG courses, you get an invite to our monthly test reviews, as well as exclusive access to our entire archive of tests from the largest testing group in SEO. You can also become an SEO Tester at IMG. Check out this page for details.

How often do you rotate new courses in IMG?

Courses rotate in and out of IMG Courses every month. We add at least 1 new course each month. We will give members notice before removing any courses from the platform so they have ample opportunity to finish up any currently in progress.

How do I manage my subscription?

To manage your IMG subscription, go to the billing admin area under your account settings. You will be able to see your subscriptions, download invoices, and cancel. If you have any issues or queries, please reach out to IMG Support.

Can I buy individual lifetime access to an IMG course?

Yes. If you want lifetime access to a single course that’s offered in IMG you can purchase it separately. Just go to our course catalog to find the page for the course you want.

Do you have an affiliate program?

Yes we do. As an IMG Courses Affiliate, you get paid a 20% recurring commission from each purchase driven from your affiliate link. Check out this page to register for our affiliate program.

I bought a previous course and now I can’t get in.

We migrated to a new platform in 2022 and if you bought a course before that you must have received an email to migrate your logins to the new platform. If you are not able to login, your profile probably needs a migration. Contact our support team and we will help you.

How do I become an instructor?

We’re always looking for new, high quality training content from experts in our field. If you’re interested in becoming an IMG Instructor, check out this page.

Can I ask Kyle SEO questions?

Yes, you can. Kyle hosts a weekly show called Ask The Expert, where he allows SEOs to jump in and talk about what they are working on, get guidance on anything they are thinking through, or just generally chat about SEO.

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