Want the safest SEO Strategy?
RANK WITH CONTENT ALONE
Finally, a course that teaches how to rank WITHIN the Google guidelines. No backlinks. No shenanigans. Content alone.
Access this & 50+ SEO courses for $97/month
One time investment of $579, Lifetime access
Kyle has worked for / Been featured in...
Be on the RIGHT side of Google
SEO can be quite the minefield. One misstep with shady techniques, and your site could face severe penalties, descending into an abyss of low search rankings.
But what if there was a safer, more ethical way to boost your website’s visibility, and reap long-term benefits? Luckily, there is. White Hat SEO is all about playing by the rules set out by the Google Guidelines. This focusses on strategies and tactics that are within your control (like content, optimization & interlinking) in order to rank.
Steer clear of penalties that risk sinking your site, here's what White Hat SEO is all about...
Get an avalanche of traffic
with content alone
There's only two ways to grow your site: Either the way Google wants, or any other way you see fit. While the later might get you initial results, building a site the way Google wants is a much safer option with low risk of penalties.
Know the guidelines
If you don't know what Google wants, you can't give it what it wants. The first part of the course reveals exactly what Google wants from your site. By keeping within the guidelines you are insuring that your site will be on Google's good graces.
Keyword strategy
It's not just about keyword research. Google simply won't give you all the keywords your heart desires. Here's how to select keywords you are virtually guaranteed to rank for with a 2 step selection process.
Factors you control
Good news: Google puts a lot of weight on factors that you control. Two of the biggest ones are the content on your site and how you interlink them. Here's how to use you own site's ranking power to rank.
Traffic snowball
The white hat strategy is much like a snowball rolling down a hill. At first it's pretty small but as you add content and more strategic interlinking, the bigger it becomes until you have an unstoppable traffic avalanche.
Need more details? Here's everything that's covered inside:
Lesson 1: What is White Hat SEO ? Google Guidelines - 1
Lesson 2: What is White Hat SEO ? Google Guidelines - 2
Lesson 3: What is White Hat SEO- Qualifying your Links
Lesson 4: SEO Avalanche Theory
Lesson 5: Determine Your Tier
Lesson 6: Keyword Research
Lesson 7: The Content
Lesson 8: Monitoring Progress
Lesson 9: On Page Optimization
Lesson 10: Semantically Related Pages
Lesson 11: Interlinking
Lesson 12: Schema
Lesson 13: White Hat Juice
Lesson 14: Backlink Building
Lesson 15: Backlink Building
Lesson 16: Final Thoughts
Lesson 17: Implementation
Lesson 18: Implementation (August 10-24)
Lesson 19: Implementation (August 24-Sep 7)
As you can see, this is way more than just an SEO course. Other SEO courses stop at getting you traffic. "The UX of SEO" goes beyond that and offers you a complete framework to create successful websites that bring in both traffic & sales.
Access this & 50+ SEO courses for $97/month
One time investment of $497, Lifetime access
Who is this for?
Beginners
This course is great for beginners who want to get the perfect (and safe) start for their website. Exactly how to build a site from scratch and be on Google's good graces all the way to the top.
Established Sites
If you have a site that is currently ranking, you can use the White Hat methods to not only spot what keywords you can win right away, but also the tools you need to make the most of your site's current ranking power.
Agencies & Freelancers
This course is easily turned into an S.O.P. and sold to clients. The process itself helps get clients quick wins and has high retention once they understand that slower is better in SEO.
Meet the instructor: Kyle Roof
Kyle Roof is a leading SEO professional and well known speaker. He is the co-founder of High Voltage SEO (7 figure agency), Page Optimizer Pro (On-page optimization software) & IMG (Like Netflix™ for SEOs)
He is well known for running 400+ scientific SEO tests on Google's algorithm and currently holds a patent of SEO testing (#10,540,263 B1). While also famous for ranking with "Lorem Ipsum" text, in White Hat SEO reveals Kyle's 100% "clean" strategy to ranking sites.
Your Choice: Two Ways
To Get This Course
There's two ways for you to get "White Hat SEO". The first way is with a one-time investment of $579 and you have lifetime access. The other way is to stream it on IMG (It's like Netflix™ for SEOs). Here's the difference between the two:
LIFETIME ACCESS
$
579
Invest once, own it forever
Best value ! ->
IMG MEMBERSHIP
$
97/month
Stream it to your heart's content
14 DAY MONEY BACK GUARANTEE
You have 14 days, two whole weeks to try out this course OR the IMG membership. If by the end of these 14 days you do not feel satisfied with the product, please shoot an email to support and we will refund you promptly. If this isn't going to help you, we don't want your money.
IMG Members Get Access to
50+ Additional courses
Why get just one course while you can get IMG, the Netflix™ for SEOs?
You get instant access to ALL of the courses below with one new course each month.
SEO Courses Coming Soon...
" A complete No-brainer "
IMG offers a MASSIVE amount of value. The courses alone would cost $1000s. Once you add in the regular Q&A's, the scientific tests and the incredibly helpful and supportive community, the whole package becomes a complete no-brainer! - Geoff Meakin
...And Access To 160+
Exclusive SEO Test Results
IMG is much more than just courses, members also get access to 160+ EXCLUSIVE SEO tests results made
by the IMG testers group FOR IMG. You won't find these anywhere else
YOURS: 160+ Completed SEO tests + Quarterly updates
" Literally internet marketing gold "
The SEO Test Results is what really drew me to sign up for IMG. The fact that they do SEO Testing with a coherent team of people and publish those tests is literally internet marketing gold. It gives you that edge over other people who do what we do. -Todd Weeks
...And Access to the SEO Group +
Weekly AMA Calls
Don't go at it alone. IMG Members also get access to the tightly knit SEO community & have an invitation to the weekly AMA calls. Any burning question you have will be answered by Kyle Roof or other guest SEO expert.
Access to weekly AMA calls & SEO Community
Praise for IMG
Eric St Cyr
Registered all my team
Hey IMG, just a short note to let you know that I was so impressed by your content that I have decided to register all the members of my team. In this business fresh knowledge is the key, and there is no better place to find it. Thanks and keep the good work.
Nancy Reagan
The best I've seen
The content quality is the best I’ve seen from an SEO course. I’ve been taking SEO courses since 2016 and the style is easy going and never over my head. I love the “show me how to do it style”! Great course!!
Rambabu Thapa
Backed by great SEO minds
Being a part of this community has built more confidence to take new projects and charge more to my services.
I am backed by great SEO minds of all time and I can reach out to anyone and everyone is super responsive. Plus I am expanding my understanding of SEO every day.
Ronald Reyes
Given me the competitive edge
I am a freelance SEO and have benefited greatly from the IMG community and training. The knowledge inside some of the courses has helped me give my clients a competitive edge. One of my favorite courses is Kyle Roof's White Hat SEO course, the concept and practical application is something every SEO should have in their arsenal.
Jonathan Kiekbush
High converting content
Kevin’s Masterclass has changed the way I teach our team how to write forever. He closed a gap we never could: how to make content convert highly, something that is very tricky to teach since some writers “get it” and others don’t.
Devin Schumacher
From 2,310 visits a week to 4,286
The Content Audit Playbook has really helped out my agency, SERP co. We recently used the material from the Content Audit Playbook to clean up and optimize a client's site. In under 6 months we were able to almost double the website's organic traffic, going from 2,310 visits a week to 4,286 visits a week.
Will Mullins
Better Business than before
I’ve been in SEO for 10 years, so I’d say I'm somewhere between intermediate and advanced levels. The algorithms / science stuff is what I love the most about IMG.
Not only have I become a better SEO, but now I have a better business than before I started!
Eran Biran
Acheived milestones
After 2 months of IMG membership, my knowledge has exponentially grown and I have achieved some great milestones with my clients thanks to the methods I learn on this platform.
Amir Shahzeidi
Some of the best SEO Courses
Since I'm an SEO Lead, my level is advanced. I love the IMG community. It offers some of the best and most in-depth, advanced, actionable SEO courses that I've found on the internet.
Jay Yap
Less time on rewrites
Most writers just don’t get it, so we normally end up editing or rewriting a lot of what comes in.
Now we spend way less time on rewrites AND get more engagement. Easily the best content course out there.
Olga Reznikova
Over 30% in just 60 days
We were excited to have Robbie use Wedding Forward as a working example in The Content Audit Playbook. After implementing the strategy recommendations he covers in the course, we were able to grow organic traffic by over 30% in just 60 days. Fast forward a year, and WF has gone from 55,944 organic visits to over 100,000 organic visits a month!
Todd Weeks
Gives you the edge
The SEO Test Results is what really drew me to sign up for IMG. The fact that they do SEO Testing with a coherent team of people and publish those tests is literally internet marketing gold.
It gives you that edge over other people who do what we do.
Raoul Wruck
Wasn't aware how easy Google is
Kyle's teachings totally changed how I approach onpage SEO. I already knew that Google is an algorithm, but I wasn't fully aware how easy it is to beat.
I really like the teaching style and content quality.
Ryan Mendenhall
Phenomenal results
Our agency has added many of his processes into our bag of tricks and we're getting some phenomenal results for our clients.
I wholeheartedly recommend that every SEO learn all Robbie is willing to teach. Not doing so will put your ranking and traffic potential in serious danger."
Terry Power
The place you need to be
This is the place you need to be if you want to know what's working in SEO. The people in this community believe in testing and sharing what they found, positive or negative. Additionally, being a member of IMG has allowed me to focus my testing better to understand the variables involved in testing.
Rohin Dua
from 2.200 to 14,000 in 90 days
We took our client's phone repair website from 2.200 to 14,000 monthly organic visitors in just 3 months using the processes taught in the Quick Wins Playbook.
Mads Singers
Much better conversions
I literally got it for every writer working for us… and the outputs have seen significant improvement.
Both in the quality of the content in terms of being useful, and it’s also much better converting because it’s written in a different way.
Ryan Olestro
10x'ed organic traffic in 12 months
We were hired by a client in a highly competitive industry (insurance) to develop a content strategy that would increase organic search traffic.
Using Robbie Richard's SEO Playbook, we 10x'ed organic traffic to the site in our first year.
Frances Gardner
An Amazing group of people
For website owners like myself, articles that don’t convert cost money every day. In a short space of time this course has already paid for itself.
Many times over in fact with the higher conversions coming from recently rewritten articles.
Jim Dillon
Higher conversions
For website owners like myself, articles that don’t convert cost money every day. In a short space of time this course has already paid for itself.
Many times over in fact with the higher conversions coming from recently rewritten articles.
Jacob Bozart
Ranking for competitive keywords
Robbie’s Content Audit process in particular has helped move our blogs into the top 5 spots on Google on some of the most competitive and targeted keywords for our business.
Gareth Daine
The most actionable SEO course
This year, I've taken about 5 or 6 different courses, including TASS, GotchSEO Academy, The Lab, CRO Academy Pro, and Robbie's course.
All amazing courses, and Robbie's course is certainly one of the most in-depth (and actionable) training programs I’ve gone throug
Kyle Arnold
No plans on leaving
I like IMG because of the no BS approach. There is SO much content to get through and being able to be around other high level SEO's who are actively testing, learning, and sharing new ideas is awesome.
This community has definitely made me a better SEO, to always keep me curious and wanting to learn. Definitely happy to be part of it and have no plans on leaving.
Pui Teng
One of the best decisions
Joining IMG is one of the best decisions for my business. I've already implemented some of the strategies for our sites and started to see some great results. IMG is truly a game-changer and I would definitely recommend it!
Here's Everything You Get With IMG
It's Simply put the best value in SEO. You not only get access to the course you want, but also 50 more.
You'll also join the SEO community & invitation to take part in the weekly AMA calls. Lastly you'll also get access to the jealously guarded SEO tests vault. Join IMG now!
Unlimited Courses
With 50+ SEO courses & counting, it's like Netflix for SEOs
Weekly AMA call
Weekly SEO mastermind with Kyle Roof / Guest expert & replay vault access
SEO Community
Access to a helpful, tight knit community of SEOs ready to help each other
SEO Tests vault
Access to the 160+ exclusive SEO tests vault + new quarterly tests
Access this course & 50+ SEO courses for $97/month
Which One Should You Get?
If you are sure you only need one course to unlock your site's traffic, go for lifetime access. If however you need more personal help, and have multiple areas your site could benefit from (Copywriting, link-building, & more) IMG might be what you need. Select below:
LIFETIME ACCESS
$
579
Invest once, own it forever
IMG MEMBERSHIP
$
97/month
Stream it to your heart's content
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