SEO Learning journeys

Technical SEO:

Boost Your SEO Skills with our Technical SEO Courses


Become an expert with IMG's course-based 

technical SEO training program

Not for those shy of tinkering a little under the hood. This series covers advanced tools, site speed, scraping, bulk page automation, sitemaps, and some coding, along with advanced formulas to up your SEO game and improve website rankings.

Unlimited platform access for $97 / month.

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STEP 1

IN DEPTH RESEARCH TO TAKE YOUR SITE TO THE NEXT LEVEL >>

Next Level Keyword Research

BY LEO SOULAS

Leo brings together his love of data science and SEO to his exclusive IMG course. In the course, you will learn how to generate persona-based keyword lists from Facebook insights and turn them into a content strategy for your SEO, as well as other effective techniques to take your business to the next level through the power of keyword research.

This course is suitable for students of all tech levels, as Leo provides free programming scripts and pipelines that anyone can experiment with.

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STEP 2

MAKE SMARTER DECISIONS WITH ADVANCED GOOGLE SHEET TIPS & TRICKS>>

Advanced Google Sheets Tips & Tricks for SEOs

BY MARIA DUBRETIC

In the world of complex data sets, having advanced spreadsheet skills is critical to be able to do analysis, research, and reporting as well as effectively solve many other challenges in the digital marketing space. 


In this course, you will learn how to create specific Google Sheets functions and, most importantly, how to apply them in your strategies to make smarter decisions. Besides that, Maria will share specific scripts which will help to level up your marketing game. The course is suitable for both beginner and advanced SEO professionals.

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STEP 3

GET YOUR CORE WEB VITALS IN-LINE BEFORE THE COMPETITION>>

Improving Site Speed & Core Web Vitals

BY NEALE GOLDINGAY

Have you noticed the term Core Web Vitals pop up all over the place recently? That's because Google stated that Core Web Vitals would become an official Google ranking factor, with a “proposed roll out in May of 2021”.


Designed for Website Owners and SEO managers alike, this short training series explains what Core Web Vitals are, what your current scores are, and how to improve them if needed. You will also learn how to communicate tech requirements as well as check your developers’ work. In addition, you will learn how to use the Lighthouse tool and improve scores in all areas.

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STEP 4

STAY AHEAD OF THE CURVE IN THE WORLD OF SEMANTIC SEARCH>>

Entities and Schema

BY SIMON CORNELIUS

Schema isn't complicated...unless you want it to be. Simon is here to help you become a schema ninja.


In this course, he will teach you how to use entities and schema to help Google understand what your website is about by building entity cards, demonstrating internal relationships, and demonstrating relationships with known entities.

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STEP 5

INTERMEDIATE | COURSE

MARRY UX & SEO TO TURN YOUR SITE INTO A PROFIT GENERATING MACHINE>>

UX of SEO

BY DESPINA Gavoyannis

Magic happens when you marry UX with SEO: you get more traffic & income instead of being stuck with traffic that doesn’t convert. This is what you’ll learn in the UX of SEO course by Despina Gav - and here's a taste of what you'll discover inside:


  • How to woo and convert customers (and make Google fall head over heels for your site)
  • Why site structure and information architecture are the secret ingredients to a killer SEO strategy
  • How to structure your site (niche, affiliate, ecommerce, etc) & exactly what type of keywords to target for each section of your site and much more

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STEP 6

INTERMEDIATE | COURSE

master the next generation of Google Analytics >>

Moving to Google Analytics 4

BY luka dubretic

Are you one of the 73% of marketers who've already migrated to Google Analytics 4? Google is sunsetting Universal Analytics as we know it and replacing it with Google Analytics 4 on July 1, 2023.

What does it mean for you as a marketer? It means that your current Google Analytics account will stop collecting data from July 1st 2023 and soon after this it will become unavailable. If your accounts aren’t configured to collect the right data in GA4, you could be missing out on valuable marketing metrics or, even worse, have inaccurate data.

Luka Dubretic, the martech lead at HVSEO, will show you how to build up your Google Analytics 4 account the right way. He will teach you how to setup your dashboards and reports and migrate your goals, events and ecommerce tracking over.

certificate of completion

Includes certification

Upon completion, all IMG courses and Learning Journeys include a certificate of completion signed by the world-renowned SEOs and IMG founders Kyle Roof and Ted Kubaitis. Add this to your CV, Linkedin profile, website, or Upwork profile. If you're an employer, giving your team the chance to gain respected industry certifications is a great way to increase staff retention while gaining a more qualified and skilled team.

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What is IMG?

It's like Netflix™ for SEOs. Get Unlimited Access To Courses Revealing The Exclusive,
Cutting-Edge SEO Strategies And Tactics Working Right Now.

Add in the FREE Bonuses and it's $19,808 worth of SEO that keeps you on top of Google and your competitors.

VALUE: $15,497

UNLIMITED COURSES

Boost your rankings & earnings with access to the biggest SEO Course Library in the world. Like Netflix for SEOs.

VALUE: $197

SEO COMMUNITY

Connect with like-minded SEOs and find long lasting friends and support in a tight-knit community.


VALUE: $975 

EXPERT HELP

Have any SEO questions answered with a weekly Zoom mastermind with two of the world's top SEOs.

VALUE: $2240

SEO TESTS

Access to a vault of 160 Exclusive, IMG Only SEO tests.


10 new SEO tests are added each month. 

Unlimited platform access for $97 / month.

Frequently Asked Questions

What is included in my membership?

Your membership includes unlimited access to all training and courses within IMG Courses, access to the SEO Tests library, the online community platform, and all live events within the Community Network.

What happens after I sign up?

This page explains the onboarding process as a new IMG Courses member in detail.

What is your pricing?

Our pricing is super simple. One low monthly price for all course & network access.

There is also a discounted yearly upsell in the purchase funnel. 

Pricing increases incrementally as we add more courses. See our homepage for the latest pricing.

As a member, do I get access to IMG SEO Tests?

Yes. As a member of IMG courses, you get an invite to our monthly test reviews, as well as exclusive access to our entire archive of tests from the largest testing group in SEO. 

How often do you rotate new courses in IMG?

Courses rotate in and out of IMG Courses. We will give members notice before removing any courses from the platform, so they have ample opportunity to finish up any current progress. If a member wants to purchase lifetime access to a course, they can do that as well. 

Why does the price increase?

As we add more courses, training, and tests to IMG Courses, the value increases, and there are more instructors who need to be remunerated. These small increases are in line with this. But the price you pay when you sign up is the price you continue to pay.

How do I cancel?

Log into your account > Click on your profile in top right corner > Personal Settings > Account > Deactivate My Account. DO NOT click ‘Permanently Delete My Account'. That would be bad.


Important note on canceling: IMG Course pricing increases monthly. Should you wish to rejoin in future, it will be at new pricing for that month.

Choosing to deactivate your account will remove you immediately from the platform, so you may wish to wait until just before your next billing period to do this.

Can I buy individual lifetime access to an IMG course?

Yes. If you want lifetime access to a single course offered in IMG, you can purchase a single course separately. Just go to the course page and purchase.

Do you have an affiliate program?

Yes, we do. As an IMG Courses Affiliate, you get paid a flat $20 for each new member referred. You'll find the link to register for our affiliate program in the footer of the site.

 

I bought a previous course, and now I can’t get in.

You still have access to this course; your login has just changed. You should be able to login here. If not, please contact support@internetmarketing.gold

How do I become an instructor?

We’re always looking for new, high-quality training content from experts in our field. If you’re interested in becoming an IMG Instructor, reach out to us at support@internetmarketing.gold.

Can I ask Ted and Kyle SEO questions?

Yes, you can. Ted and Kyle host a weekly show called Ask The Expert, where they allow SEOs to jump in and talk about what they are working on, get guidance on anything they are thinking through, or just generally chat about SEO. 

Learn More About Technical SEO

What Is Technical SEO?

Technical SEO is a subcategory of SEO that involves optimizing the infrastructure of your website so it can be easily crawled and indexed by search engines. It deals with the technical components of your website — such as the sitemaps, page speed, URL structure, schema, site navigation, and more. Technical SEO improves the structure, functionality, and performance of your site, making it easier to crawl, faster to load, and understandable for search engines.
There is a massive difference between technical SEO and some decent content sprinkled with information and keywords. Using keywords is only part of the total SEO strategy. Technical SEO goes beyond content and user experience by focusing on the back end of your site that Google relies on to rank your website.
Technical SEO takes it a step further, diving deep into the fundamental aspects of a website that make it stand out in a sea of competitors from a technical perspective.
Even simple technical mistakes on a website or sitemap can damage search engine optimization and site performance. They prevent traffic from reaching your site, hurt marketing efforts, stall your search ranking, and weaken your online presence.
Imagine blocking a search engine by mistake. Just one rogue character in your site structure can cost you your search ranking.
Technical SEO can be a key component in how your site is viewed by Google and other search engines.

What Skills Do I Need to Become Skilled at Technical SEO?

Our online technical SEO learning journey starts right at the beginner level, so you don't need any specific technical skills to get going. Each SEO training course will build upon the previous session to cover all the necessary skills you'll need to learn and become proficient at technical SEO.

But having background knowledge in these areas can make your learning more streamlined:

  • Experience in website management.
  • Digital marketing expertise.
  • Basic knowledge of SEO

If you don't have experience with these technical SEO skills, don't worry. Our courses can help you learn the tools you need to become a technical SEO expert. In just a few hours, you'll learn how to create sitemaps, create a good URL structure for your site, and be well on your way to growing your business through technical SEO.

What Skills Do I Need for Advanced Technical SEO?

Above all, if you want your site to perform well on Google and other search engines, the most vital skill is an appetite for growth and knowledge! Technical SEO strategies are constantly evolving, so an eagerness to learn will help you succeed and adapt to industry changes.

Other skills required to become outstanding at technical SEO are:

  • An analytical mindset.
  • Understanding search engine design.
  • Excellent memory for data.
  • Adaptability. 
  • Critical thinking.

Problem-solving in technical SEO is about working out what happened, why it occurred, and how you can resolve the issue on your website.

Find fast answers, keep your cool under pressure, and you're halfway there.

What can IMG’s Technical SEO Training Series Teach Me?

Technical SEO is a skill, a craft that needs a blend of knowledge and practical experience. To properly learn technical SEO, you will need courses and hands-on experience using the tools you learned in these technical SEO courses.
Grasping a technical topic requires training from market-leading pros, and that's where we step up.
Our technical SEO courses are formulated to be fast and furious, helping you develop from a beginner to an advanced technical SEO professional in each lesson. We will be your guides as you learn tools that will help you become an SEO expert. You will learn the ins and outs of creating a competitive online presence, increasing traffic to your site, improving the loading speed of your site, ranking your website higher in Google search results, and so much more. Need a solid foundation to build your SEO career from? This series of technical SEO online courses is it. We cover all the important technical SEO topics in a way that is easy to understand and implement on your own website.

How Can Technical SEO Training Help Me Increase My Income?

With expertise and certificates in technical SEO, you can expand your offering, double down on a niche service area, and command premium rates for your website optimizations. Based on your previous experience and the SEO skills you develop in each module of these courses, you could:

  • Apply for freelance jobs or remote positions.
  • Start a profitable website using affiliate, rank and rent, or drop-shipping models.
  • Look for jobs with digital agencies and marketing.
  • Expand your service offerings to existing clients.
  • Ramp up your business by improving sites and increasing revenue.

The world is your oyster with technical SEO! Whether you want to start your own business or simply optimize your own website, you'll learn the technical SEO tools you need to find success.

How Long Does A Premium Technical SEO Course take?

We know how precious your time is. That’s why this ultimate SEO training course can be completed in just two weeks. If you commit to your self-development and use us as your guide, you can harness the theoretical skills to become a technical SEO professional in just 14 days! Post-completion of the technical SEO certification, it's all about putting your new skills to work and gaining practical experience, so you can cement that knowledge and turn it into real-life results. As you implement your knowledge, it is also important to stay updated on the latest tools and resources so that you can continue to optimize pages effectively and increase their rankings in Google search results.

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