No link-building, no authority, no problem. Get more traffic with...
Topical Maps Unlocked
Whether you are starting from scratch or not, you can get massive amounts of traffic with a topical map. No link-building required.
Access this & 50+ SEO courses for $97/month
One time investment of $397, Lifetime access
You've seen Yoyao in...
A SAFE Way to MASSIVE Traffic
When it comes to SEO, there’s only one word that matters: TRUST Everything SEOs do is all about signaling to Google that your site is trustworthy.
Some do this by building backlinks. They work well, but they are also risky. They can turn sour as time goes on, or worse a blogger “forgot” that deal they had with you and removes the link. Lose the link, lose your borrowed authority.
Want a safer strategy to grow traffic?
Becoming a topical authority in your niche is the safest strategy to build your site. Just like regular people, Google doesn't want to spend too many resources on figuring out new websites, it much rather default on X, Y & Z site that it can default to as a trusted authority.
Works well too, see for yourself:
All of this is without backlinks. Content only. How? by becoming the topical authority in your niche. All you need to start dominating search is a topical map, an effective & safe strategy to earn Google's trust and be rewarded with massive amounts of traffic for doing so.
Topical Authority Made Simple
Imagine: Publishing an article and ranking virtually instantly. It's not a dream. It's what happens when your site hits authority mode. Topical Maps unlocked makes this simple in a step-by-step manner. Here's what's covered
Keyword Research
If you want to dominate a niche, you need to know what to look for. Topical Maps unlocked makes Keyword Research easy by keeping things simple.
Interlinking
On-page is important but what signals to Google that you are an authority on a topic is interlinking of content. Follow along with a simple interlinking plan that works.
Topical Map
Once you have the keywords, where do they fit on your site? Follow along with the course to create a rich, easy-to-read topical map for your site.
Content Plan
Keywords on a spreadsheet won't bring you the traffic you desire. Topical Maps unlocked shows you how to create an actionable plan from your keyword research. You'll finally know exactly what to do at every turn.
Here's more of what's inside...
1 Welcome to Topical Maps Unlocked!
2 How to Join the Private Group
3 Overview of the Tools We Will Use
4 New Site vs Existing Site Approaches
5 What Is Topical Authority and Why is It Important for SEO?
6 What is the Topical Authority Approach?
7 What is a Topical Map?
8 How to Read a Topical Map
9 How Topical Maps Influence Site Architecture, Internal Links, and Anchor Text
10 Examples of Sites With Good Topical Maps and Authority
11 Choosing a Niche and Starting Point
12 Breaking Down the Niche With the Template
13 Competitor Research and Analysis Using the Tool
14 What Keyword Research Tools to Use
15 Researching and Gathering Keywords
16 Analyzing and Filtering Keywords
17 Clustering Keywords
18 Intro to Topical Hierarchy and Site Architecture
19 Creating the Topical Map and Hierarchy
20 Creating the Mind Map From the Spreadsheet
21 Creating the Site Architecture in WordPress
18 Intro to Topical Hierarchy and Site Architecture
19 Creating the Topical Map and Hierarchy
20 Creating the Mind Map From the Spreadsheet
21 Creating the Site Architecture in WordPress
22 Turning a Topical Map Into a Content Plan
23 Where to Start Writing Content
24 Do Content Quality and Relevance Matter?
25 Internal Linking With a Topical Map
26 Managing Your Anchor Text
27 Keeping the Topical Map and Content Plan Up to Date
28 Tracking and Measuring Results
29 Creating a Topical Map for an Existing Site
30 Cannibalization, Pruning, and Updating Content
31 Putting It All Together
32 Class Project (Full Version) - Topical Map Example
33 Class Project (Edited Version) - Topical Map Example
34 Bonus SERP Similarity Tool
Access this & 50+ SEO courses for $97/month
One time investment of $397, Lifetime access
Everything Your Need
To Dominate Google
Topical Maps unlocked comes with the information and spreadsheets you need to dominate Google. As a highly actionable course, you can even create your own while watching
Finally, exactly how to achieve topical authority for old and new sites
What is a Topical Map is and why you need one
Optimize Site Architecture, Internal Links, & Anchor Text
Explore winning examples of excellent Topical Maps & Authority
Outsmart competitors with in-depth research & analysis
New site / old site? How to approach both
Create a Site Architecture that is irresistible to Google
Turn your Topical Map into a winning Content Plan
& More! Comes with fill-in-the blanks spreadsheet
Meet Yoyao, The Topical Maps Guy
Yoyao has been around the SEO block for around 7 years and has helped numerous businesses and website owners achieve top rankings and high traffic. In fact, a number of small to medium-sized SEO agencies come to him looking for a great topical map to accelerate their client’s content strategies.
Yoyao loves to help others grow and succeed. He started the free weekly Niche Surfer newsletter two years ago to help thousands stay up to date on the latest SEO and niche site tips, news, and guides.
Praise For Topical Maps
Alton Alex
Easily Worth $500+
I got this course yesterday and I'm watching right now... Easily worth $500+ I'll do a full summary of my initial impressions soon...
Paul Pavlos
Highly Recommended
It has everything you need to create topical maps for your website. Something you'll definitely need in 2023 to build Topical Authority. Highly recommended 
Dimitri E.
One of the best courses
Love this Course. One of the best Courses I purchased. For a long time I was looking for the answer of my "How to deal with Topical Authority" question - and the course answered it in a few hours. Highly Recommend!
Carl F.
Excellent Course
Excellent course, Yoyao! I think you've done an amazing job at teaching the concept. And finally someone explained how to de-optimize pages properly in a course without making it too complex
Rafael C.
Absolutely Amazing
Your course was absolutely amazing. I'm incredibly grateful for all the knowledge and insights you provided. Thank you for sharing your expertise with us and for all the hard work you put into creating such a great course. I really appreciate it.
Chadwick G.
Insane Value
Finished the course and i have to say the value provided is insane, especially for that price.
Great stuff!
Your Choice: Two Ways
To Get This Course
There's two ways for you to get "Topical Maps Unlocked". The first way is with a one-time investment of $397 and you have lifetime access. The other way is to stream it on IMG (It's like Netflix™ for SEOs). Here's the difference between the two:
LIFETIME ACCESS
$
397
Invest once, own it forever
Best value ! ->
IMG MEMBERSHIP
$
97/month
Stream it to your heart's content
14 DAY MONEY BACK GUARANTEE
You have 14 days, two whole weeks to try out this course OR the IMG membership. If by the end of these 14 days you do not feel satisfied with the product, please shoot an email to support and we will refund you promptly. If this isn't going to help you, we don't want your money.
IMG Members Get Access to
50+ Additional courses
Why get just one course while you can get IMG, the Netflix™ for SEOs?
You get instant access to ALL of the courses below with one new course each month.
SEO Courses Coming Soon...
" A complete No-brainer "
IMG offers a MASSIVE amount of value. The courses alone would cost $1000s. Once you add in the regular Q&A's, the scientific tests and the incredibly helpful and supportive community, the whole package becomes a complete no-brainer! - Geoff Meakin
...And Access To 160+
Exclusive SEO Test Results
IMG is much more than just courses, members also get access to 160+ EXCLUSIVE SEO tests results made
by the IMG testers group FOR IMG. You won't find these anywhere else
YOURS: 160+ Completed SEO tests + Quarterly updates
" Literally internet marketing gold "
The SEO Test Results is what really drew me to sign up for IMG. The fact that they do SEO Testing with a coherent team of people and publish those tests is literally internet marketing gold. It gives you that edge over other people who do what we do. -Todd Weeks
...And Access to the SEO Group +
Weekly AMA Calls
Don't go at it alone. IMG Members also get access to the tightly knit SEO community & have an invitation to the weekly AMA calls. Any burning question you have will be answered by Kyle Roof or other guest SEO expert.
Access to weekly AMA calls & SEO Community
Here's Everything You Get With IMG
It's Simply put the best value in SEO. You not only get access to the course you want, but also 50 more.
You'll also join the SEO community & invitation to take part in the weekly AMA calls. Lastly you'll also get access to the jealously guarded SEO tests vault. Join IMG now!
Unlimited Courses
With 50+ SEO courses & counting, it's like Netflix for SEOs
Weekly AMA call
Weekly SEO mastermind with Kyle Roof / Guest expert & replay vault access
SEO Community
Access to a helpful, tight knit community of SEOs ready to help each other
SEO Tests vault
Access to the 160+ exclusive SEO tests vault + new quarterly tests
Access this course & 50+ SEO courses for $97/month
Praise for IMG
Eric St Cyr
Registered all my team
Hey IMG, just a short note to let you know that I was so impressed by your content that I have decided to register all the members of my team. In this business fresh knowledge is the key, and there is no better place to find it. Thanks and keep the good work.
Nancy Reagan
The best I've seen
The content quality is the best I’ve seen from an SEO course. I’ve been taking SEO courses since 2016 and the style is easy going and never over my head. I love the “show me how to do it style”! Great course!!
Rambabu Thapa
Backed by great SEO minds
Being a part of this community has built more confidence to take new projects and charge more to my services.
I am backed by great SEO minds of all time and I can reach out to anyone and everyone is super responsive. Plus I am expanding my understanding of SEO every day.
Ronald Reyes
Given me the competitive edge
I am a freelance SEO and have benefited greatly from the IMG community and training. The knowledge inside some of the courses has helped me give my clients a competitive edge. One of my favorite courses is Kyle Roof's White Hat SEO course, the concept and practical application is something every SEO should have in their arsenal.
Jonathan Kiekbush
High converting content
Kevin’s Masterclass has changed the way I teach our team how to write forever. He closed a gap we never could: how to make content convert highly, something that is very tricky to teach since some writers “get it” and others don’t.
Devin Schumacher
From 2,310 visits a week to 4,286
The Content Audit Playbook has really helped out my agency, SERP co. We recently used the material from the Content Audit Playbook to clean up and optimize a client's site. In under 6 months we were able to almost double the website's organic traffic, going from 2,310 visits a week to 4,286 visits a week.
Will Mullins
Better Business than before
I’ve been in SEO for 10 years, so I’d say I'm somewhere between intermediate and advanced levels. The algorithms / science stuff is what I love the most about IMG.
Not only have I become a better SEO, but now I have a better business than before I started!
Eran Biran
Acheived milestones
After 2 months of IMG membership, my knowledge has exponentially grown and I have achieved some great milestones with my clients thanks to the methods I learn on this platform.
Amir Shahzeidi
Some of the best SEO Courses
Since I'm an SEO Lead, my level is advanced. I love the IMG community. It offers some of the best and most in-depth, advanced, actionable SEO courses that I've found on the internet.
Jay Yap
Less time on rewrites
Most writers just don’t get it, so we normally end up editing or rewriting a lot of what comes in.
Now we spend way less time on rewrites AND get more engagement. Easily the best content course out there.
Olga Reznikova
Over 30% in just 60 days
We were excited to have Robbie use Wedding Forward as a working example in The Content Audit Playbook. After implementing the strategy recommendations he covers in the course, we were able to grow organic traffic by over 30% in just 60 days. Fast forward a year, and WF has gone from 55,944 organic visits to over 100,000 organic visits a month!
Todd Weeks
Gives you the edge
The SEO Test Results is what really drew me to sign up for IMG. The fact that they do SEO Testing with a coherent team of people and publish those tests is literally internet marketing gold.
It gives you that edge over other people who do what we do.
Raoul Wruck
Wasn't aware how easy Google is
Kyle's teachings totally changed how I approach onpage SEO. I already knew that Google is an algorithm, but I wasn't fully aware how easy it is to beat.
I really like the teaching style and content quality.
Ryan Mendenhall
Phenomenal results
Our agency has added many of his processes into our bag of tricks and we're getting some phenomenal results for our clients.
I wholeheartedly recommend that every SEO learn all Robbie is willing to teach. Not doing so will put your ranking and traffic potential in serious danger."
Terry Power
The place you need to be
This is the place you need to be if you want to know what's working in SEO. The people in this community believe in testing and sharing what they found, positive or negative. Additionally, being a member of IMG has allowed me to focus my testing better to understand the variables involved in testing.
Rohin Dua
from 2.200 to 14,000 in 90 days
We took our client's phone repair website from 2.200 to 14,000 monthly organic visitors in just 3 months using the processes taught in the Quick Wins Playbook.
Mads Singers
Much better conversions
I literally got it for every writer working for us… and the outputs have seen significant improvement.
Both in the quality of the content in terms of being useful, and it’s also much better converting because it’s written in a different way.
Ryan Olestro
10x'ed organic traffic in 12 months
We were hired by a client in a highly competitive industry (insurance) to develop a content strategy that would increase organic search traffic.
Using Robbie Richard's SEO Playbook, we 10x'ed organic traffic to the site in our first year.
Frances Gardner
An Amazing group of people
For website owners like myself, articles that don’t convert cost money every day. In a short space of time this course has already paid for itself.
Many times over in fact with the higher conversions coming from recently rewritten articles.
Jim Dillon
Higher conversions
For website owners like myself, articles that don’t convert cost money every day. In a short space of time this course has already paid for itself.
Many times over in fact with the higher conversions coming from recently rewritten articles.
Jacob Bozart
Ranking for competitive keywords
Robbie’s Content Audit process in particular has helped move our blogs into the top 5 spots on Google on some of the most competitive and targeted keywords for our business.
Gareth Daine
The most actionable SEO course
This year, I've taken about 5 or 6 different courses, including TASS, GotchSEO Academy, The Lab, CRO Academy Pro, and Robbie's course.
All amazing courses, and Robbie's course is certainly one of the most in-depth (and actionable) training programs I’ve gone throug
Kyle Arnold
No plans on leaving
I like IMG because of the no BS approach. There is SO much content to get through and being able to be around other high level SEO's who are actively testing, learning, and sharing new ideas is awesome.
This community has definitely made me a better SEO, to always keep me curious and wanting to learn. Definitely happy to be part of it and have no plans on leaving.
Pui Teng
One of the best decisions
Joining IMG is one of the best decisions for my business. I've already implemented some of the strategies for our sites and started to see some great results. IMG is truly a game-changer and I would definitely recommend it!
Which One Should You Get?
If you are sure you only need one course to unlock your site's traffic, go for lifetime access. If however you need more personal help, and have multiple areas your site could benefit from (Copywriting, link-building, & more) IMG might be what you need. Select below:
LIFETIME ACCESS
$
497
Invest once, own it forever
Best value ! ->
IMG MEMBERSHIP
$
97/month
Stream it to your heart's content
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