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Testing Your Way To SEO Success with Kyle Roof

The SEO Lounge is proud to bring one of our most popular guests, Kyle Roof, back to the stage to teach you how achieve outsized results through SEO Testing.

Attendees will learn the step by step process to break through common SEO misconceptions, identify ranking factors, and apply test findings for profit (and fun).

As a bonus, Kyle will share the 3 most powerful tests SEOs should be applying to every site they own in 2023.

Meet the Speaker

Kyle Roof

WATCH REPLAY

Testing Your Way To SEO Success

What will you learn?

For this long-awaited episode of the SEO Lounge, we’ve invited one of the all-time greatest SEO testers and our very own Kyle Roof to show how to run simple experiments on Google to ensure that your tests are clean, accurate, and repeatable.


Key highlights:


  • 8:21 – Kyle takes us through the recent interesting tests and discoveries in IMG SEO testers section
  • 15:23 – Kyle talks about his most popular courses inside IMG
  • 18:55 – Start of the workshop
  • 22:07 – Kyle covers the classic setup for testing in SEO
  • 28:00 – How to choose your test keyword
  • 32:23 – How to index your test pages
  • 38:00 – Powerful test #1 (Google can’t read series)
  • 46:40 – Kyle Roof explains what field observations are
  • 50:09 – Powerful test #2 (Comparing GSC, Lighthouse and Webpage Test)
  • 55:56 – Powerful test 3 (Building links with a link shortener)
  • 1:00:30 – Q&A session at the end of the workshop

Previous Episodes

Using AI To Boost Your Topical Authority 

In episode 10, we’ve invited Taylor Kimball, an IMG instructor and an AI content master, to share how you can build content using AI to support topical authority.

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Rethinking SEO: Revenue Not Rankings

In episode 9, John Romaine is going to be sharing with us how to sell and implement revenue-based SEO in order to lock in happy SEO clients for life.

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Steve Toth’s Top Notes from
SEO Notebook

2022

In episode 8, Steve Toth, one of the top minds in the SEO industry, will share his favorite most actionable Notes from his SEO Notebook that SEOs should apply in 2022.

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Why the pros use intent-based keyword clustering and how to get started

In episode 7, Leo Soulas will coach you through effective ways of creating intent-based keyword clusters like a pro to massively improve your site traffic.

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SERP Supremacy: Master Your Brand SERP

In episode 6, Jason will show you how to read and improve your Brand SERP.

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How to Create a Content Calendar that Drives Impact in B2B SEO

In episode 5, Viola is going to be helping you build your SEO Content Plan. 

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Widening Your Keyword Net

In episode 4, Kyle will share why casting a wide net of keywords is directly connected to the success of your SEO campaign.

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Quick Traffic Wins

In episode 3, we've invited Robbie Richards to share his entire Quick Traffic Wins process, which he sells for $5000+ in his agency.

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5 Mistakes that are Killing Your SEO Conversions

In episode 2 master copywriter Keving Meng shared effective tips and tricks he uses to craft the SEO copy that hooks, compels and converts.

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Shotgun vs Sniper

Link Outreach

In episode 1 we dove into the most effective link building outreach techniques used by Georgi & Bibi in their agencies.

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